Pioneering A Perfect Fit
The I/O Mag Imprint 3D
Project Overview
Smith Optics approached Cinco to help them launch their first ever 3D printed snow goggle and re-establish them as the leader of snow sports product innovation. The campaign focused on a completely custom fit. Made for you and you only. We delivered a holistic campaign style guide including product launch video, lifestyle and product photography, as well as bespoke CGI assets.
Year
2021
Client
Smith Optics
Role
Art Director
Contributors
Cinco Design: Kevin Wolahan, Brian Foster Content: Paul Reid Miller, Nils Ericson
Pioneering A Perfect Fit
The I/O Mag Imprint 3D
Project Overview
Smith Optics approached Cinco to help them launch their first ever 3D printed snow goggle and re-establish them as the leader of snow sports product innovation. The campaign focused on a completely custom fit. Made for you and you only. We delivered a holistic campaign style guide including product launch video, lifestyle and product photography, as well as bespoke CGI assets.
Year
2021
Client
Smith Optics
Role
Art Director
Contributors