Pioneering A Perfect Fit

The I/O Mag Imprint 3D

Project Overview

Smith Optics approached Cinco to help them launch their first ever 3D printed snow goggle and re-establish them as the leader of snow sports product innovation. The campaign focused on a completely custom fit. Made for you and you only. We delivered a holistic campaign style guide including product launch video, lifestyle and product photography, as well as bespoke CGI assets.

Year

2021

Client

Smith Optics

Role

Art Director

Contributors

Cinco Design: Kevin Wolahan, Brian Foster Content: Paul Reid Miller, Nils Ericson

Pioneering A Perfect Fit

The I/O Mag Imprint 3D

Project Overview

Smith Optics approached Cinco to help them launch their first ever 3D printed snow goggle and re-establish them as the leader of snow sports product innovation. The campaign focused on a completely custom fit. Made for you and you only. We delivered a holistic campaign style guide including product launch video, lifestyle and product photography, as well as bespoke CGI assets.

Year

2021

Client

Smith Optics

Role

Art Director

Contributors

Cinco Design: Kevin Wolahan, Brian Foster Content: Paul Reid Miller, Nils Ericson